Lucy Watson, the former Made in Chelsea star has teamed up with Leetchi to help raise much needed funds for the animals rights charity PETA (People for the Ethical Treatment of Animals), the charity is led by Ingrid Newkirk and is a non profit corporation and is the largest animal rights group in the world with more than 5 million member and supporters.
Its slogan is “animals are not ours to eat, wear, experiment on, use for entertainment, or abuse in any other way.”
Lucy, a huge animal lover (pictured below with her adorable Pomeranian called Digby) has her own make-up range which she prides herself on none of them being tested on animals.
I may not wear a huge amount of make-up but I do add a little every morning, and while I don’t always stick to the same brand I do like to make sure they are at least ethically produced and no animals have been unnecessarily harmed just so I can cover my spots and look half presentable on the school run.
Lucy is looking to raise £10,000 for this charity and with your help she is set to do just that. Of course she isn’t asking for your to donate a months wage but £1 can go a long way – just think if everyone in you street donated just a pound, what if everyone in your town donated one pound – that target now seems a lot more achievable doesn’t it!
Leetchi is the perfect platform to raise funds online, you set up a fundraising page (a money pot) in less than a minute and can then share that page with your friends and family via email, Twitter and Facebook to help raise awareness. As an added incentive people who share this campaign and use the hashtag #LWfundraiser can be in with a chance to win prizes from one of Lucy’s line of cosmetics, Basic Bitch on the 21st of March there will be 3 winners chosen at random from Twitter and Instagram social media platforms.
All funds raised via this fundraising site will go to PETA to help support their good work in helping to keep our animals safe.
Please do watch Lucy’s video, if you’d like to donate you can do here and don’t forget to share the campaign using #LWfundraider for your chance to win prizes.
“This is a collaborative post”